Nwanneka Nkumah, popularly referred to as ‘Mizwanneka’, on Sunday expanded her business to Ghana despite defrauding scores of people who had paid for hair back in Nigeria but had not received it.
Mizwanneka, who advertised a “buy one and get a free hair”, also got Nollywood actress Nancy Isime to promote her product on Facebook and Instagram.
Isime wrote on her Facebook page, “Absolutely looking forward to hosting the @mizwanneka hair gallery opening.” This was followed by comments from other celebrities.
Mizwanneka uses promos to attract customers but has garnered a reputation for not delivering the orders of her non-celebrity customers, many of whom leave comments on her Instagram page.
Mizwanneka has over 780k followers on Instagram and has opened another page for her Ghanaian customers who are yet to know her history of defrauding customers in Nigeria.
An investigation by the Foundation for Investigative Journalism on February 19, 2021 showed that some customers waited for as long as four months before their order was delivered.
Mizwanneka has accumulated a string of celebrity friends who insulate her from being held accountable for her fraud.
Isime later wrote, “I had such a great time hosting the Mizwanneka’s Ghana flagship store opening yesterday.”
With a retinue of celebrities, many customers, mostly women have been unable to retrieve their money or their orders. Mizwanneka continues to evade scrutiny and keeps expanding her business.
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